Gommee offers plant-based gummy candies in convenient doypack pouches. The brand needed a fresh, playful identity that speaks to both taste and values.
Problem
The existing packaging lacked character and shelf appeal, making it hard to stand out in a growing market of health-conscious snacks. The visual language didn’t reflect the fun or clarity expected from a modern vegan brand. Gommee needed a look that would attract attention while staying true to its natural, ethical roots.
Solution
We developed a bold, colorful identity system paired with expressive typography and friendly shapes. The packaging now highlights the vegan message without losing its playful tone. The result is a shelf-ready brand that looks as good as it tastes.